Castrol has appointed Certa, part of DCC plc, as its sole Country Partner for Ireland and Northern Ireland to focus on the distribution of products across automotive, industrial, marine and energy sectors.

The appointment will streamline the distribution of Castrol products, and Certa’s new position as a one-stop shop means that customers operating across different sectors across the island of Ireland will no longer need to rely upon multiple distributors to access Castrol’s latest range of lubricants, greases, coolants, and other advanced fluids.

The two companies will work together to strengthen customer support and account management teams, improve online access to product information, and expedite how orders are fulfilled and delivered. They will also invest in new brand awareness campaigns.

Castrol is a market leader in Ireland, where it has been operating for over 120 years, with its first order in Ireland for 12 barrels of cylinder oil from the Dublin and Wicklow Railway. 

Certa, which is Ireland’s largest fuel distributor, operating 52 forecourts and 27 fuel depots. It employs 340 people, serves more than 100,000 customers, and delivers over 1 billion litres of fuel annually. It has been distributing Castrol products since 2016. 

This new agreement coincides with the Europe rollout of Castrol’s brand refresh, which is being implemented globally this year and into 2024. The new identity will be rolled out across Castrol’s product packaging, service partnership programmes, facilities, online and offline marketing, and global sponsorship assets. The move is aimed at better reflecting Castrol’s unique positioning in the market and the opportunities the company sees in meeting the changing needs of customers.

Fabian Ziegler, Chief Executive Officer, DCC Energy commented, “At DCC, our ambition is to be a leader in energy transition and give our lubricants customers greater sustainable choices. This is why we want to partner with brands that share our vision of driving sustainability and enabling energy transition. Castrol embody this and share our vision for a cleaner and more sustainable energy future. We are very excited about the future of this partnership."