JLR invests £65 million in bespoke paint facilities 

January 29, 2025
JLR invests £65 million in bespoke paint facilities 
Share:

Bespoke paint jobs can be something of a pain when it comes to accident repairs, but it seems that luxury car makers are increasing looking in that direction to make their vehicles stand out. 


Jaguar Land Rover certainly think bespoke paint is the way to go and have just announced an investment of £65million in new paintshop facilities to allow them to offer tailored finishes to wealthy customers. This will include a new paint centre in Castle Bromwich, UK and another in Nitra, Slovakia.

JLR says it plans to double in size it bespoke paint operations to allow clients to order Range Rovers in their personal colour choice.  Rolls Royce also recently announced a £300m expansion of its customisation operations, including bespoke paintwork services. 

Jamal Hameedi, director of special vehicle operations at JLR commented, "Range Rover clients are increasingly choosing to tailor their vehicles with more exclusive bespoke and elevated palette paints. By increasing our capacity we can satisfy the demand growth from our Range Rover clients and clients of our other brands."

The company says the new facilities will also help it cut energy use and reduce paint waste.
PREVIOUS ARTICLE
FAG Wheel Bearing Kits offer perfect replacement solution
NEXT ARTICLE
Drivers Showing growing trust in ADAS 

More from GARAGE WORKSHOP

It starts with Ring

It starts with Ring

icon Renowned auto accessory specia...
Shape the future of the bilstein range with FANS

Shape the future of the bilstein range with FANS

icon The bilstein group is constant...
Schaeffler’s REPXPERT Millionaire promotion returns – with a makeover

Schaeffler’s REPXPERT Millionaire promotion returns – with a makeover

icon For the past two years, Schaef...
Volvo boost pressure fault

Volvo boost pressure fault

icon A  customer recently brou...
Variations in VAG tensioner pulleys

Variations in VAG tensioner pulleys

icon There are different versions o...
GS Yuasa to partner European Drift Champion Baggsy 

GS Yuasa to partner European Drift Champion Baggsy 

icon GS Yuasa, a global leader in b...

More from AUTOBIZ