Motorcycle racing stars were out in force on the NGK stand at the Motorcycle Live Show at Birmingham’s NEC over the first weekend.

Isle of Man TT legend John McGuinness and Speedway stars Robert Lambert and Dan Bewley attracted big crowds to the ignition and sensor specialist’s stand on the first day of the show on Saturday when they met fans and signed posters. 

NGK is renowned on the two-wheel bike scene both on the road and in the motorcycling racing arena where its spark plugs have helped the World’s top teams and riders to numerous victories.

Mark Hallam, Marketing Manager, NGK Spark Plugs, said: “John, Robert and Dan each have a massive fanbase in the country and it was great to host them on our stand, meeting and greeting their supporters. Other racers are also expected to visit us over the course of Motorcycle Live which runs until Sunday, November 27. The show is already proving to be a great success with many motorcyclists who have our spark plugs fitted on their own bikes coming on to the stand to meet us.”

Staff were also on hand to sell merchandise and sporting memorabilia to visitors to raise funds for Macmillan Cancer Support and there was also a stand tribute to its sponsored motorcycle star Chrissy Rouse who tragically died from injuries sustained in a crash during the Bennetts British Superbike Championship meeting  at Donington Park last month, aged just 26.

NGK is the world’s number one original equipment (OE) fitment and its Iridium IX spark plugs are popular with motorcyclists for their ability to provide enhanced ignition efficiency, better acceleration, faster starting and smoother running, longer life, and better fuel consumption.

For more information about NGK and its products and services, please visit the website at www.ngkntk.com/uk