One of the most eye catching additions to the portfolio is the LuK clutch range, which will now complement the HELLA Ireland clutch programme alongside Sachs and Nipparts. Speaking about the latest addition Wayne Carroll, Product Manager of HELLA said, "Drive systems are a very important aspect of the independent aftermarket and we wanted to ensure that we could not only offer premium original equipment quality in this sector, but also comprehensive application coverage. In Sachs and LuK we have teamed up with the two leading brands in the clutch sector to provide a comprehensive product offer.”

 

    With Nipparts providing added coverage on Asian applications it means that the HELLA clutch programme can offer around 96% market coverage for 650 references. Products available include, clutch kits, DMFs, self adjusting clutch kits, concentric salve cylinders and a host of other clutch related products.

 

    As with all Hella Ireland product introductions, the clutch programme has been the result of careful market research, to ensure that the stock profile matches the Irish car parc and actual market demand. All products are also detailed on TecDoc.

 

    Also recently joining the Hella Ireland product line-up is Elring engine parts. Elring provides a comprehensive range of gasket sets, gaskets, service parts and sealing compounds to suit all market requirements. The aftermarket range is based on original equipment quality as Elring produces components for engines, gearboxes, exhaust systems and alternative drive technologies for the vast majority of vehicle and engine manufacturers. Wayne commented, "Elring is the outstanding name in the field of gaskets, seals and engine repair products. The product quality is exceptional and as an OE supplier Elring is at the cutting edge of technology in this sector.”

 

    The third major new product addition is the Powermax range of starters and alternators. The team behind Powermax have huge experience in the rotating electrics field and have assembled a high quality product offer covering popular applications that is competitively priced. All products are newly manufactured meaning simple core free purchasing.

 

    All Powermax products are fully tested to ensure excellent performance and there is also the premium Powermax+ range available to meet OE specifications. The Powermax range is expanding month on month to offer increased market coverage. This, added to existing availability of rotating electric products under the Hella and Bosch brands, makes Hella Ireland a one stop shop for all starter and alternator needs.

 

    These three new major product additions follow on from other major introduction earlier this year, including a full steering and suspension programme. The comprehensive portfolio now allows parts suppliers to source all their parts needs from Hella Ireland, with all the added convenience of single source purchasing and the full backing of the Hella customer service team.

 

    All listings are available on the HELLA web catalogue www.hellaonline.ie.