Federal-Mogul Motorparts has announced the latest phase of its 2018 Garage Gear promotional campaign. Throughout the year, the company will run quarterly promotions in which distributors can choose which products from Federal-Mogul Motorparts’ quality brands they wish to promote to better suit their business plans.
In the current phase, which runs from April until the end of June, participants have the chance to claim branded, re-usable seat covers that ensure customers’ vehicles leave the workshop just as clean as when they entered. Easy-to-fit, the washable covers are made from Polyester with a moisture-protective treatment. Available with Champion, Ferodo or MOOG branding, the covers can be used time and time again.
Jonathan Allen, Regional Marketing Manager, Federal-Mogul Motorparts EMEA said, “Our Garage Gear promotion is a great way for us to give something back to our loyal customers. We have good feedback from our distributors that they value how flexible the campaign is, allowing them to choose which of Federal-Mogul Motorparts’ quality brands they want to link to the promotion. It enables stockists to adapt the promotion to best suit their business targets, while the end user has the chance to receive great prizes.”
Along with its Garage Gear promotion, Federal-Mogul Motorparts has re-launched its prize draw campaign where entrants have the chance to win quarterly prizes such as bikes, watches and TVs.