Following the launch of the new MEYLE brand identity, the German parts specialist has given its MEYLE product packaging a new enhanced look.

The new packaging synchronises visual features with the new brand image and also includes a number of functional enhancements. These allow customers to see at a glance whether the box contains a MEYLE‑ORIGINAL, MEYLE‑PD or MEYLE‑HD part.

In addition, each box is stamped with the seal of the respective product line and the shipping label provides information in six languages along with a QR code.

MEYLE has also created and introduced the MEYLE short number scheme to streamline product processing efficiency and communication. All redesigned MEYLE product boxes will feature the new MEYLE short number along with the existing MEYLE reference. In a consecutive process, the short number will also be added to all product documentation.

The new design packaging will start to roll out in May.

MEYLE and MEYLE HD parts are available from stockist nationwide and are distributed in Ireland by Strongline Autoparts. For more information call 01-462-4631.