New Toyota Prius on display at Bloom

May 26, 2023
New Toyota Prius on display at&nbsp;B<strong>loom</strong> 5th generation Toyota Prius
Share:

Toyota Ireland will launch the 5th generation of the Prius in July.

In a change from the past the Prius will be available exclusively as a Plug-in Hybrid (PHEV) and is priced from just €45,900.

Customers are being urged to contact their local dealer to get ahead of the expected high demand. Meanwhile it will be on show for the first time in Ireland at Bloom festival from June 1-5.

First launched in 1997, the new PHEV is a world away from the original Prius hybrid.

Toyota is committed to carbon neutrality, and the Hybrid technology originally pioneered by the Prius continues to drive the transition towards zero emissions.

Commenting on the Prius Plug-in Hybrid, Zoë Bradley, Head of Marketing Communications and Corporate Affairs in Toyota Ireland said: “The Toyota Prius has been one of the most iconic vehicles in our brand’s history. We are so excited to announce that a new fifth-generation Prius will be arriving to Irish shores in July of this year exclusively as a Plug-in Hybrid and can be seen as soon as June 1st at Bloom festival.

PREVIOUS ARTICLE
LIQUI MOLY announces multi-year partnership with Supercars
NEXT ARTICLE
Chrome Classic Car & Bike show at Leopardstown

More from DEALER

It starts with Ring

It starts with Ring

icon Renowned auto accessory specia...
OHM Group to add sales & distribution of Polestar

OHM Group to add sales & distribution of Polestar

icon

Polestar, the Swedish premi...

DS Automobiles official partners of Ireland Fashion Week

DS Automobiles official partners of Ireland Fashion Week

icon

DS Automobiles Ireland is p...

Brady&#39;s Cavan join Kia dealer network

Brady's Cavan join Kia dealer network

icon

Kia Ireland has announced B...

New home for Toyota Trade parts in Waterford

New home for Toyota Trade parts in Waterford

icon In business since 1979, Tom Mu...
O&#39;Brien Motor Group join MG in Mullingar

O'Brien Motor Group join MG in Mullingar

icon

MG Motor Ireland is delight...

More from AUTOBIZ