OESAA keeps Autoinform LIVE fresh for delegates

December 01, 2017
OESAA keeps Autoinform LIVE fresh for delegates
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The Original Equipment Suppliers Aftermarket Association (OESAA) has delivered yet another successful Autoinform LIVE workshop training event, keeping the content fresh and relevant for delegates in a constantly evolving industry.


With the 2017 show held once again at the GTG Academy in Wolverhampton last weekend, over 200 industry professionals attended the UK’s biggest workshop training event, with sessions delivered by OE suppliers and well-respected industry figures. The attendees include a significant number of garage owners and technicians who made the trip from Ireland.

Automotive training expert, Frank Massey was on-hand to deliver training sessions on future technologies and industry issues, such as ‘Pumping losses’, the mechanical inefficiency of a petrol engine caused by the position of the throttle and vibration analysis.

Talking about Autoinform LIVE, Frank said, “We’ve been involved with training for about 30 years now, and we decided to give it a brand, Autoinform, which provides education based on our experience and knowledge gained in the industry. The event changes every year, and each time we try to put a different ‘flavour’ on it. For example, we might concentrate on ignition, common rail or emissions, which is a really big issue at the moment.”

Frank added, “It means we have to do a lot of research, which is great for us, and to-date it’s been really well received. We’re getting good numbers and the right calibre of people, those who want to progress and succeed in the industry.”

Schaeffler’s Technical Services Manager, Malcolm Short commented, “We try to refresh the event every year, with more presentations, updated content and new suppliers. The garages love that this event takes place at the weekend. We did a survey after the Edinburgh show and people responded overwhelmingly that they wanted it on Saturday and Sunday as it meant they weren’t taking time out of their busy working weeks.”

With the seminar schedule divided into three categories, Autoinform LIVE 2017 gave delegates the option of booking the program which best suited their requirements. Acoustic partitioning helped to eliminate distractions from the other training sessions, with many of the classes utilising a professional audio system. Presenters lead such sessions using wireless microphones to delegates in over-ear headsets to help cancel out unwanted background noise.

OESAA Chairman, Nigel Morgan said, “Malcolm works with the suppliers to make sure that the training we provide is interesting and topical for our delegates every time. However, the reason we continue to organise these events remains unchanged, as technology evolves it really is the OE suppliers who are best placed to support the people who are fitting our products. Roughly 50-60% of attendees come every year because they recognise that technology moves on so quickly, and we give them the knowledge they need to stay ahead of the game.”
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