TRICO releases centenary video

August 31, 2017
TRICO releases centenary video
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Wiper specialists TRICO has launched a special video called ‘100 Years of TRICO’ to coincide with their centenary year. The video celebrates the history of the company, which since its foundation by John R. Oishei in 1917 has seen TRICO grow to become a global leader in wiper technology.


TRICO says the video captures the long and proud history of the company over the last century through the many innovations and products it has introduced. The ‘100 years of TRICO’ video is just one part of the celebrations with others including the launch of a TRICO own brand beer called ‘Brew 17.’

Product and Brand Manager Sam Robinson said, “100 years is a massive achievement for any company, and at TRICO we are taking full advantage of these celebrations. Although we continue to plan ahead for the future, it is important we enjoy this centenary year the best way we can. This video is a great way to show the world our long and proud history and that TRICO is not afraid to be creative and think outside the box. We continue to be innovative and at the forefront of the wiper blade industry and we are looking forward to another 100 years!”

TRICO has more than 60 videos on its YouTube channel covering many interesting subjects and can assist technicians and consumers with common wiper blade related issues.

Click below to view the 100 years video. You can also follow TRICO on Twitter (@tricoeurope) to  access the useful fitting videos.

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