TRICO’s Exact Fit wiper blade has won a prestigious prize in the UK picking up the A1 Retail Product of the Year award, at the buying group’s convention. This is the third year in-a-row where the original equipment manufacturer and supplier has been honoured, winning Retail Product of the Year and Retail Supplier of the Year in 2017 and 2018 respectively.

Senior Brand and Product Manager, Sam Robinson, along with TRICO UK and Ireland Technical Sales Representative, Andy Taylor, joined fellow A1 Motor Stores suppliers at the ceremony. Sam commented, “Andy and I received great feedback from members about how well TRICO products are working for them, while a number of new, interested members approached us about converting to TRICO following conversations they’ve had with other members.”

Sam added, “To continue our track record of awards is both humbling and hugely satisfying. A lot of hard work goes into profiling members with the appropriate ranges, ensuring they have what they need to service their customers and maintaining strong relationships.”

A1 Motor Stores Operations Director, Simon Salloway, said, “TRICO has worked tirelessly with the A1 membership to promote the product and ensure members are well placed to maximise every sales opportunity. A1 continues to grow as a group, in both members and sales, and this is only possible with the support of our suppliers, TRICO being singled out as one of the best.”