Wiper specialist TRICO is helping motor factors across Ireland and the UK unlock business potential that they may have previously missed out on in the wiper field. This is achieved through a combination of excellent market coverage, effective presentation and outstanding product performance.  

One recent convert to TRICO is UK factor Leamoco who started working with the brand in May last year. Since then sales have grown month-on-month, with garage customers continuing to ask for TRICO wiper blades. TRICO was recently re-approved as a supplier to the Independent Motor Factor Association (IFA) of which Leamoco are a longstanding member. Located in the English Midlands the four branch group has been supplying the garage trade since 1983.

Leamoco General Manager, Tim Gledrie said, “We are delighted to be working with TRICO to supply their full Exact Fit and Flex product ranges. Leamoco and TRICO can now offer maximum vehicle coverage with their wiper blade ranges in addition to original quality, safety and performance to all our customers.”

TRICO Senior Product and Brand Manager, Sam Robinson added, “We’re looking forward to engaging further with not just the Leamoco staff to understand what products work best for their customers, but also with their own customer base to help them understand how and when to sell wiper blades and how best to test and fit them”.

For more than 100 years, TRICO has been a global leader in wiper technology, providing reliable, innovative wiper blade products. From hybrid wiper blades and beam blades to conventional wipers and specialty blades, TRICO says it offers more styles to fit driver needs than any other wiper manufacturer.