Wheel alignment is an area of huge high margin business potential that many garages, fast fits and bodyshops are missing out on.” That is the message from Brian O’Neill, Managing Director of garage equipment supplier Techplus, who are experts in the wheel alignment field. He believes with the right equipment and promotion businesses can offer a profitable premium quality alignment service with a high-perceived customer value.
Brian estimates that around eight out of ten cars on Irish roads currently have wheel alignment issues, which range from minor, to safety critical. He comments, “Misalignment can have serious safety implications on some vehicles and needs to be addressed quickly. Other problems may be less serious but can affect vehicle handling and fuel consumption, put strain on suspension parts, and cause premature tyre wear.”
Safety authorities recommend that wheel alignment should be checked every 10,000 km or 6 months, which Brian says, offers a great potential for business. He comments, “Getting a customer to come in for a regular alignment check is a great way to keep in contact with them and check their car for other potential work. It doesn’t have to be a time consuming process, for example with our Hofmann V3D Geolite System you can have the equipment set up and a reading taken in under 3 minutes.”
Techplus offers a range of alignment systems to suit various types of business with the V3D Geolite System one of the most popular because of its ease of operation and speed. It is compatible with a wide range of lifts and has a simple to use Windows based operating system. The equipment also offers fast readings and can reduce correction times giving it the potential to make alignment a business’s most profitable service.
For more information call Techplus on 01 404 9060 or visit www.techplus.ie.