PPG Industries has strengthened its partnership with Honda by signing a new five-year contract to supply specialist refinish products and support services to Honda’s extensive European network of dealerships and collision repair centres.

The new agreement builds on PPG’s strong relationship with a number of individual local territories within the extensive Honda Motor Europe (HME). HME has now extended this relationship by officially recommending PPG as an approved aftermarket paint supplier to Honda dealers within 19 strategic European countries.

The contract is based on the supply of products from PPG’s market leading PPG and Nexa Autocolor premium paint brands, as well as colour tools, technical support and the delivery of bespoke training programmes to optimise performance and boost bodyshop productivity through the use of these products.

Harvey Hughes, Manager, Dealer Business Development at Honda Motor Europe (HME), commented, “We believe we have made the best choice for our Honda dealers in Europe. Important to us was the ability of PPG not only to supply an outstanding product range but also to guarantee best in class service to our network, which enables excellent quality in refinish.”

Paul Tranter, PPG UK Business Development Manager, added, “We are proud to have been awarded this new five-year contract by Honda. As we are already the market leader in different countries within Honda’s European network this contract is a great opportunity to leverage our tailor made services and products to dealers throughout this region.” He went on, “As you would expect from one of the world’s largest auto manufacturers, expectations for product quality and service level have been set very high, but we are confident we have the local manufacturing capabilities and expertise to deliver.”

PPG’s close links with manufacturers such as Honda through its OEM coatings business means it is able to immediately provide refinish products and tools for current and new vehicles. This enables dealers to achieve precise colour matches for repairing these vehicles to their original condition.