For garages to stay in the game, some form of improved technical and business training is essential and Factors need to be front and centre in trying to encourage this. This is why Motor Factors should be taking a serious interest in Autoinform Live, which takes place at the RDS in Dublin on April 2nd and 3rd, both from the perspective of improving their own knowledge and in helping their customers secure a better, more prosperous future.

Autoinform Live is a unique, practical, hands-on training event looking at current issues in workshops, developing automotive technology and how improved business thinking can be applied in the aftermarket. It is an independent training event, organised by the Original Equipment Suppliers Aftermarket Association (OESAA) that is fully supported by the major Irish parts distributors. This means it delivers beneficial training, which is not sales driven, that garages can implement in the workshops straight away.

Benefits of Autoinform Live to Factors:
 

1. By encouraging garages to attend, a factor will be helping them to secure and plan for a more successful future. The training can unlock a world of untapped business potential for garages and Factors will get the benefit from this in terms of additional parts sales. In addition, the training can provide garages with the confidence to tackle jobs that they currently perceive as being too complex, again meaning additional component sales.
2. From the perspective of Factor owners, managers and staff, Autoinform Live can be hugely beneficial to them by providing a better understanding and insight into current and future vehicle systems. The parts that factors are selling now will not necessarily be the parts they are selling in ten years time. The future is likely to be less about pads and plugs and more about sensors and condensers, but motor factors need to gain an understanding of these changes now.

 
The point should also be made that while the media may be focused on electric vehicles, the aftermarket in terms of petrol and diesel parts potential has yet to peak and motor factors need to know how to make the most of the opportunities this creates. As such, as well as looking to future technology in terms of electrification and ADAS, Autoinform Live will very much focus on the here and now issues facing the aftermarket in Ireland.

The automotive world is developing fast and so is demand for parts and components. Everyone, including factors, garages, bodyshop and many other interested parties will have to adapt to these changes. Autoinform Live Dublin provides an opportunity to get a unique insight into the market, with an unprecedented assembly of expertise all over one weekend.  

For more information on AutoInform Live, log on to www.oe-suppliers.org, or call Verona at Autobiz on 091-523292.